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So do people actually click on spam? by Ravenlock2006-11-19 12:55:59
  Absolutely! by placidpsychosis 2006-07-03 04:40:23
I work for a predominant consumer marketing company. While we don't use spam, many of our CPA affiliates do. And why wouldn't they? Our product landing pages turn an average of 30-40% conversion. Email is a super-cheap method of communication, you just have to afford the systems to mask your origin. Given that, if a spammer sends out 1M emails, the click through rate might be anyware between .5% to 8% depending on the message construction.

That's between 5,000 and 80,000 click-through. At the aforementioned conversion rates, that's roughly 1,500 to 32,000 sales. Average ticket on our items is about $150. Depending on the CPA offer, the spammer could be making 10-25% of the sale.

Now imagine a spammer sending out 1,000,000 messages each week. Or each day.

Profitable? Absolutely!
[ Reply ]
    Well, yeah, it wasn't just a question, by Ravenlock2006-07-03 06:19:37

 

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